The cosmetic serum is an intensive facial care product. It is considered the elixir of youth, but to obtain effective results, you must know how to choose and use it correctly. Each product is developed to address a specific problem.
- There are serums for problem skin that help eliminate acne and red spots.
- To combat the first signs of aging, aimed at eliminating facial wrinkles.
- For aging skin, with a composition that improves complexion and eliminates pigments.
What's in the serum?
The serum contains: high concentrations of vitamins E, A, C, B, fruit acids, minerals. Activators (conductors) help nutrients penetrate deeper into the layers of the skin. Thanks to them, the serum components are quickly absorbed by the dermis and quickly begin to act. Vitamins A, E and C are considered the most important in the composition of the product due to their ability to neutralize free radicals. These aggressive compounds form from the harmful effects of the environment, ultraviolet rays, stress and damage healthy cells in the body.
- Vitamin A - participates in skin regeneration, increases tone, heals various microcracks.
- Vitamin E - affects the capillaries that supply the skin with blood and participates in the energy exchange of cells.
- Vitamin C is responsible for tissue elasticity, participates in the formation of collagen and retinol and prevents vascular ruptures.
- Vitamin B - participates in the regulation of cellular metabolism, the synthesis of proteins and amino acids.
Metabolic processes in the dermis slow down with age and the skin must be artificially nourished, which is why vitamins are present in concentrated doses in facial serums.
"Elixirs of youth" contain ceramides. There is enough of it in young skin, but over the years, we notice a deficiency. The main effect of ceramides is to maintain skin hydration and protect elastin (protein responsible for elasticity) and collagen fibers from various destructive enzymes.
Fruit acids present in the serum remove a layer of dead cells from the surface of the face, and the active substances quickly penetrate the skin. Exfoliation helps smooth fine lines and wrinkles.
Proteins and enzymes participate in the restoration of the "framework" of the facial skin, protect against harmful environmental influences and activate metabolic processes.
Anti-wrinkle firming serums with retinol quickly deliver vitamin A to problem areas of the face and show optimal results in a short time. Facial serum stimulates the skin, activates self-healing, restores health and beauty.
How to choose the elixir of youth
The product is designed to target a specific problem. So, when choosing, they focus not on skin type, but on needs. For example, serums for aging skin improve and even out skin tone; they contain a special complex of phytoestrogens and antioxidants in a short time, reduce pigment spots on the skin and smooth wrinkles.
The anti-first signs of aging serum is designed to accelerate the skin renewal process by quickly exfoliating dead skin cells. After four months of using the product, the number of wrinkles is noticeably reduced, the skin is smoothed up to 60%.
Some rules
- All serums contain a limited amount of active substances and are identical. The uniqueness of the product lies not in its composition, but in the combination and quantitative ratio of ingredients. To create a successful combination, the manufacturer spends a lot of time on research, up to ten years or more. When choosing a serum, pay attention to brand recognition and how long the company has been active in the niche of producing medicinal cosmetics. It is not difficult to calculate that if the research takes a long time, then the history of the manufacturer should be at least 10-15 years.
- Among all the variety of cosmetic brands, preference is given to manufacturers specializing in their main activity, medicinal cosmetics. Many luxury cosmetics companies also produce medicinal cosmetics, but only for prestige reasons. The products of these companies are therefore not very effective.
- When choosing a serum, it is useful to know that this substance comes in two forms: concentrates of active ingredients or creams based on them. Manufacturers produce a whole series of medicinal cosmetic products, which contain serums and creams. When choosing a specific brand, it is better to purchase the entire range, then the effect of the serum will be supported by the cream. In case of subtle age-related changes, it makes sense to use only cream. Age after 40 requires the use of a cream in combination with a serum.
- The serum is always applied under the night, evening or day cream. Ask yourself if the treatment range will be compatible with your daily cosmetics; it is best to consult a specialist to avoid side effects.
- Before purchasing medicinal cosmetics, it is advisable to first decide whether they make sense. These products are designed to help the skin cope with old age, to prevent this process from developing rapidly and ruining its beauty. But if the skin is already in poor condition, no serum will restore its youthfulness. Other methods, such as plastic surgery, will be more effective. Otherwise, there is a high probability of wasting money, given that good medicinal cosmetics are not cheap.
How to use
Serums for general skin health are applied to the entire face, and to eliminate certain imperfections, to problem areas. At night, the skin's regenerative processes are particularly activated, so the best results are achieved by using the product before bed.
Before using the serum, the skin is prepared. They clean the face from dust and dirt accumulated during the day, treat it with tonic, allow moisture to be absorbed and apply serum. When the skin dries, use a nourishing cream, it will protect it from bad weather (ultraviolet rays, temperature changes).
The serum is used in courses of two weeks to 3-4 months. Take a break for several months and repeat the procedure. With regular use of the composition, it is possible to protect your face from age-related changes for a long time.
How to use
Daily care for aging skin is carried out in 3 steps:
- Cleansing and toning.
- Serum application for intensive recovery.
- Nutrition or hydration.
Apply the serum to the face strictly along the massage lines. Perform a light massage along the lymphatic flow, with light pressure, without stretching the skin. Using four fingers, massaging lightly, without removing your hands from the skin:
- performed from the center of the forehead to the temples;
- from them along the ears;
- from the ears to the sides of the nose and to the corners of the eyes;
- around the eyes, passing through the lower eyelid to the outer edge of the eye;
- along the upper eyelid to the corner of the eyes;
- descend to the wings of the nose;
- carried out along the circumlabial folds;
- along the upper jaw line to the ears.
The massage is done with two hands, on the right and left sides of the face at the same time, all movements are symmetrical.
Serum for intensive facial care is used at least twice a year. For most effective results, use it during periods of changing weather conditions - spring and fall.